NEW YORK CITY - ROME
project image
Soho Boutique
New York
Brand and location inspired the form of this womenswear shop in the Soho district. Playing upon Tibi's bold textiles and the area's history as a creative Mecca, there were created two canopies, decorating both with a green-and-black floral motif. They placed the first canopy at the entrance to draw shoppers into the store. The second folds down a side wall, incorporating the cash desk before swooping back up towards the ceiling. A facetted, pale-green display wall also floats along one side of the boutique, wrapping around the stairs to the lower level, which houses the pattern room. Interior Design: Antonio Pio Saracino + Steve Blatz