Grosse Neugasse 27 - 1040 - Wien - Austria
project image
Experimental Housing vision
X - second prize
turn0n is awg's internationally most commented and recognized project and – unlike their other concepts – is no immediately practicable answer to tricky situations. turn0n, in many ways euphorically and uncritically misunderstood, must rather be seen as a provocative, almost caricatured statement on current residential philosophies. Once again, the model of automobile business is demonstrated to the building and furniture industry and its potential projected into a further technovision of housing – tracking the relevant trail of astronauts' capsules and the tubular prototypes for synthetic and automatic dwelling caves designed from the 50s to the 60s. What awg primarily communicates is an impetus to reform building industries and architects' corresponding approach to design.